(Their pick from the company, the Classic, has been discontinued.) De Roccia wears hers everywhere from parent-teacher conferences to dinner parties with friends and points out that the flats feel “made-to-measure” from the first time you put them on, so there’s no need to stock up on Band-Aids while breaking them in. Margaux also counts Luisana Mendoza de Roccia, co-founder of Maisonette, and Nell Diamond, Hill House Home’s founder, as converts. “But they held up so well that I order a pair each year now,” she says. She initially thought the style would be too sophisticated - with its grosgrain trim and little bow - to last through her work in the studio and running around playgrounds.
But it was Chloe Varelidi, founder of the play-set label Follies, who name-checked the Demi. In the making of this list, Margaux - the start-up shoe brand with a decidedly French flair - came up three times.
So we asked the super-stylish among us - including fashion-brand founders, designers, and stylists - for their recommendations. But being the Strategist, we took it upon ourselves to find the best black flats under $200. Considering how much wear you can get out of a pair of black flats, an ultraluxe pair may seem like a justifiable splurge. But like all basics, the sheer number of options you have - from Alexa Chung–approved Repettos to The Row’s minimalist mary janes - makes finding the right pair all the more difficult.
meeting, a quick lunch with work friends, or dinner with your real friends before you go out dancing until 2 a.m (if you’re so inclined). You can slip right into them for a 9 a.m. Somehow, wherever and whenever you wear them, flats will work. That’s exactly what makes them such an essential (alongside the classic button-down or turtleneck). Somewhere between heels and sneakers on the footwear-formality scale are flats.
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